We all know that Billions to Trillions of searches are conducted on Google every day! In today is hectic schedule, people looking for a definite answer from Google just by speaking, instead typing 2-3 words. If you speak on Google Voice Search as, Latest Trends in SEO, Google shows direct answers to the query before showing any organic search results. Moreover, it also returns a list of searches based on the current search query entered by the user. This not only helps the user find an apt answer to the query but also presents with a list of relevant searchers to assist the user further to clarify all the related doubts.
So, if you are going to stay ahead of local search, you need to start thinking about voice search! Get started now to optimise your business for voice search!
Experts from
branding agency in Sydney suggest many people use voice search to get information about the local businesses nearby them. If they are looking to find the nearby restaurant, the user will ask Google as, Where is the best restaurant in Sydney? In this case, if you are running a restaurant business, you need to optimize the content on your pages for, best restaurant in Sydney. Also make sure to add all the page contents in your natural language, as this will help you a lot with voice search results.
The best way to add natural language to your website is by creating FAQ pages - using keywords and phrases that people actually speak. Make sure to write these Q and A Section pages in a conversational tone. And also, include top performing keywords to make sure that it is easy for Google search bots crawl on your site and know more about the business you are offering. This can increase the chances of getting your content displayed in response to a voice search question.
People often used to search the nearby locations using the key phrase ending with Near Me, so make sure to include few keywords like restaurants near me. And also, do proper local business listings by providing all details like Business Name, Address and Phone Number (NAP). In addition to all these, you also need to make sure that your online business citations or directories are accurate as well.
Summary,
Including Google voice search strategy 2018 does not mean you need to overhaul your existing SEO strategy. Rather, making subtle changes can help make you more successful in exploring voice search world.
If a person does voice search, goes to your website and has a bad experience, you have lost your valuable customer. This not only impacts that the user but also gives high bounce rate. So, get started now by contacting the leading SEO
marketing agency Sydney and make your website well-optimised.
What are your thoughts on voice search? Have any ideas to make your site more voice-search friendly? Share your ideas with the experts from
creative agency Sydney!